- Toni Sinclair Perfumer:
Toni Sinclair is a remarkable figure in the world of perfumery. As the brand owner and perfume maker, Sinclair has crafted a diverse range of scents under the Deconstructing Eden label.
Sinclair's passion for perfume has been a lifelong affair. Memories of elegant, high - end perfumes worn by respected women and the ever - present incense burned by her mother have deeply influenced her olfactory sensibilities. A musician at heart, she draws parallels between music and perfume, seeing the harmonious blend of base, heart, and top notes in a well - crafted fragrance as symphonic.
Sinclair's love for the esoteric and arcane also shines through in her work. She enjoys delving into folklore, mythology, and dark fantasy novels, and this penchant is often reflected in the unique and evocative names of her perfumes. For example, the "Type O Negative Series" and scents like "A Sorta Fairytale", "Insomniac", and "Bitchcraft" suggest a world of mystery and imagination.
One of the notable aspects of Sinclair's creations is their inclusivity, as seen in the "Pronouns" collection, which features scents named after different pronouns. All of her products are vegan and cruelty - free, appealing to consumers who value ethical and sustainable choices.
Some of her popular releases include "Mr. Right Now", a unisex fragrance launched in 2018. With notes of blue musk, mahogany, amber, violet leaf absolute, citron, and apple, it has managed to capture the attention of perfume enthusiasts. Other scents like "Razz Ma Berries", "Orchard", and "Fuckboy Repellent" from the Deconstructing Eden line also showcase her creativity and ability to create scents that stand out in a crowded market.
