- Ahmed Mohammed Al Refai Fragrance entrepreneur, perfumer:
Company:ASAMA Perfumes
Ahmed Mohammed Al Refai is a prominent figure in the fragrance industry, wearing the hats of both a fragrance entrepreneur and a skilled perfumer. He is the founder and CEO of ASAMA Perfumes, based in Kuwait. His educational background, with a Master of Business Administration (MBA) from the University College of Bahrain and a Bachelor of Business Administration (BBA) from Kuwait University, equips him with strong business acumen, which is crucial for leading ASAMA Perfumes.
As a perfumer, Ahmed has crafted a remarkable collection of scents. With over a dozen perfumes in the database, his creations span various styles and target different genders. For instance, "40m" (2011) is a unisex fragrance, while "Abalone" (2011) is designed for females. His works often showcase a harmonious blend of diverse notes. In "Current" (2012), a unisex amber fragrance he co - created with Abdulwahab Mohammed Al Refai, one can detect patchouli, Peru balsam, rose, spicy notes, and white flowers in the top notes, creating an inviting and complex opening.
Ahmed's entrepreneurial skills have been instrumental in growing ASAMA Perfumes. He has demonstrated expertise in leadership, management, marketing, sales management, and branding, which are essential for the success of the brand in a highly competitive global fragrance market. His efforts have not only led to the creation of unique scents but also to building a brand that is recognized for its quality and distinctiveness in the world of perfumery.
