- Noyz perfumes and colognes:
Country:United States
Main activity:Fragrances
Brand website:link
Niche designer
Noyz is a modern fragrance brand that disrupts the traditional norms in the industry. Launched in 2024, it aims to break down the perfect facade of the fragrance world by creating scents inspired by real stories and raw feelings.
Created by brand disrupter and entrepreneur Shaun Neff, Noyz focuses on using fragrance as a means of self - expression, allowing people to explore and amplify their true, imperfect selves. The brand's collection is developed by renowned Robertet perfumer, Jérôme Epinette, and features a range of genderless scents. Each scent's name is derived from relatable experiences, championing the idea of building a fragrance wardrobe where consumers can switch up scents according to their mood, layer and mix them to create a unique olfactory experience.
For example, "Love Club" is a fruity/floral/woody fragrance. With notes of Turkish pink rose, saffron, and ebony woods, it's described as hypnotic and alluring, like receiving an unexpected compliment. "Lost + Found", a citrus/woody scent, offers a fresh and clean aroma, similar to close skin contact. Italian lemon, jasmine, and cedarwood give it a soft, citrus kick that lingers in the mind, as if leaving a trail for someone to find you. "Sh * * ty Day" is an amber/aromatic fragrance. Notes of ocean air, clary sage, salted fig, and Baltic amber make it uplifting and refreshing, like an instant reset for a not - so - great day.
Noyz is not only about unique scents but also about being conscious. The brand uses responsibly sourced, high - quality ingredients. All formulas are free from parabens, phthalates, synthetic dyes, and animal byproducts, and are certified vegan by the Vegan Society and cruelty - free by PETA. The bottles have a threaded neck, making them easier to disassemble and recycle, addressing a common issue in the fragrance industry where most glass bottles with "crimped necks" are difficult to recycle.
The brand has also engaged in exciting collaborations. For instance, the Noyz x Harrods collaboration, featuring celebrity photographer Damon Baker, launched the parfum "Monochrome", a scent that balances light and dark with notes of fresh citrus, bittersweet coffee, sweet patchouli, and dark musk.
In terms of availability, Noyz can be purchased on its official website,noyz.com. It also has retail partnerships, such as with Ulta Beauty in the US, where it is available both online and in stores nationwide. The brand offers different sizes and forms of its fragrances, including 50 ml and 15 ml Eau de Parfum sprays, as well as solid fragrances, with prices starting at $85 for a 50 ml bottle, $35 for a 15 ml spray, and $42 for a solid fragrance. There are also sample discovery sets available for $22, allowing consumers to explore the brand's scents before making a full - size purchase.
