- John Varvatos perfumes and colognes:
Country:United States
Main activity:Fashion
Brand website:link
Parent company:Revlon
Founded in 2000 with a line of tailored apparel and sportswear, John Varvatos has evolved into a comprehensive lifestyle brand encompassing belts, bags, footwear, eyewear, limited-edition watches, luxury skincare, and fragrances (including a offering for women). It also features the younger, more edgy John Varvatos « USA Collection and Converse by John Varvatos, which caters to both guys and girls. The designer has been honored three times by the CFDA: with the American Fashion Award for New Menswear Designer in June 2000, and as Menswear Designer of the Year in June 2001 and June 2005. Additionally, he was named GQ’s “Designer of the Year” in 2007. The collection is available in standalone John Varvatos boutiques across the United States and in premium specialty stores worldwide.
JV Fragrance & Skincare (formerly Zirh International Corp.) is a fully owned subsidiary of Shiseido Americas Corporation. The JOHN VARVATOS brand made its debut in 2004 and is now sold in 34 countries globally.
Designer John Varvatos boasts 23 perfumes in his fragrance portfolio. The earliest was crafted in 2004, and the latest iteration was released in 2024. These fragrances were developed in collaboration with perfumers Rodrigo Flores-Roux, John Varvatos himself, Harry Fremont, Carlos Viñals, and Nathalie Benareau.
