- Gucci Guilty Pour Homme Parfum Gucci for men:
main accords
woody
fresh spicy
aromatic
citrus
lavender
musky
patchouli
white floral
The #ForeverGuilty Universe: Reimagining Passion with Gucci Guilty’s New Fragrances
The #ForeverGuilty universe continues to champion a liberated vision of passion, introducingGucci Guilty Parfum Pour HommeandGucci Guilty Eau de Parfum Intense Pour Femme. Launched in January 2022—perfectly timed for Valentine’s Day—these scents reimagine the iconic Gucci Guilty fragrances, elevating both their aromatic compositions and packaging to new heights of intensity. For those seeking a love declaration unshackled by societal rules and rigid definitions, the two fragrances are crafted to stand as emblems of connection between kindred, unconventional lovers.
At the heart of the #ForeverGuilty campaign are its beloved protagonists, Jared Leto and Lana Del Rey. The campaign showcases the men’s Woody Aromatic Oriental scent and the women’s Oriental Floral Woody scent, now cloaked in bold metallic hues: deep anthracite for him and striking bronze for her. Set against a fresh, vintage diner backdrop, the imagery amplifies the fragrances’ rebellious yet romantic spirit.
Gucci Guilty Parfum Pour Homme: A Bold Reimagining of Masculinity
Gucci Guilty Parfum Pour Homme is a Woody Aromatic Oriental fragrance that amplifies the core essence of the original Gucci Guilty Pour Homme signature. It embodies a new, intense vision of masculinity, opening with a lighter, gentler, and thoroughly modern aromatic blend: French Lavandin Abrialis and brightening Lemon Sfumatrice, which harmonize seamlessly with the sharp intensity of Juniper.
The fragrance’s true Gucci Guilty identity shines in its heart notes, where the rich, ambered warmth of Spanish Cistus intertwines with the lush floral depth of Orange Flower and a subtle spicy kick of Nutmeg. Finally, the scent settles into a base of mysterious elegance: Indonesian Patchouli, reinforced by the long-lasting, grounding warmth of Dry Woods and Musks.
Packaging: Intensity Reflected in Design
Rooted in the Gucci Guilty aesthetic, the new fragrances are housed in the line’s distinctive, instantly recognizable bottle silhouettes—now reimagined with full metallization, ensuring the outer design mirrors the intense aroma within.
For him: The substantial glass bottle is finished in deep anthracite, capped with a matching shade and adorned with Gucci’s iconic interlocking G logo. It is presented in a dark anthracite box, emblazoned with silver uppercase lettering.For her: The bottle features the same signature silhouette, rendered in bold bronze. It too bears the interlocking G logo and a coordinating bronze cap, and comes in an ivory box accented with metallic bronze uppercase lettering.
一.Pros
1.Pleasant and crowd-pleasing scent
2.Beautiful bottle design
3.Youthful and pleasing fragrance
4.Unique blend of orange blossom, sage, and incense
5.Increased quality and depth compared to other Guilty flankers
6.Long-lasting dry down with a musky scent
7.Refined concentration of the Gucci Guilty DNA
8.Deviation from the standard Guilty scent for a reconstructed fragrance
二.Cons
1.Not worth the full retail price
2.Short-lived scent with poor longevity
3.Parfum concentration is weak and disappointing
4.Generic fragrance lacking identity
5.Sour citrus opening not appealing to some
6.Fades to a generic scent after the citrus opening
7.Dry down falls short and lacks appeal
8.Playdough-like smell ruins the fragrance
The Campaign: Liberty in a Vintage Diner
Lensed by renowned photographer Glen Luchford, the campaign places the new Gucci Guilty fragrances in an unexpected, nostalgic setting: a classic diner, complete with its iconic red booths, wood-paneled walls, and shuttered windows. Seated in one of these booths, Jared Leto and Lana Del Rey gaze directly at the viewer—a quiet challenge that invites audiences to join their celebration of unapologetic liberty. A special cameo by Courtney Love further reinforces this message of freedom, tying the campaign’s narrative together with authenticity and edge.
Perfume Pyramid
Top Notes
1.Juniper 2.Lavender 3.Lemon
Middle Notes
1.Orange Blossom 2.Nutmeg 3.Spanish Labdanum
Base Notes
1.Dry Wood 2.Patchouli 3.Musk